Rainvertising là gì?

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Rainvertising là cách độc đáo và cách mà bạn gởi thông điệp tới người nhận mục tiêu ngoài trời.

 

Rainvertising hoạt động bằng cách phủ một lớp chông nước lên bề mặt tường, nền bê tông, kính thông qua tạo hình bằng stencil (Hình cắt lỏm). Quảng cáo sẽ phát huy hiệu quả khi toàn bề bị ướt trừ hình spencil được phủ bằng một lớp chống thấm vô hình. Dứa đây là những ví dụ về rainvertising guerrilla marketing caimpaign.

 

Của hàng ô cuối cùng ở thành phố mưa Hamburg cần một sự giúp đở để tạo them các bước chân người. Dĩ nhiên, là không có nâng sách lớn, một công ty tạo guerrilla đã khéo léo biến một thông điệp spencil thành vô hình và chỉ trở thành hữu hình khi trời mưa.

 

 

Nguồn: www.creativeguerrillamarketing.com,  www.coloribus.com

Sử dụng ý tưởng này cho những  việc tốt như:

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19 thoughts on “Rainvertising là gì?

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